passion for New Orleans
The name Tchopshop comes not from an auto body shop but from Tchoupitoulas Street, where we set up shop in 2001. Yards from the Mississippi river, and curving along its bends, Tchoupitoulas is a bustling road of commerce and industry, famous for jazz clubs, the “Wild Tchoupitoulas” Indians, and landmarks, like Emeril’s, Mother’s, and Hansen’s Snoballs. Tchopshop Media was originally based in a legendary 70’s jazz club, Rosy’s, several blocks from the even more famous “Tipitina’s”.
gatekeeper of branding
A “Chop” is an ancient Chinese word for a brand or seal. So it is, essentially, the origin of the modern logo and a symbol of our big picture thinking. Whatever we are involved in, whether a logo, ad campaign, print collateral, magazine, or an online presence, we work on building and maintaining strong brands. Addressing the big branding picture is even more imporant as the market fractures across so many specialist disciplines.
cutting-edge practice
Being cutting-edge means to fearlessly chisel away at visual clutter, to lay bare the most compelling essence of a message.
It is also to continually sharpen our creative edge with new challenges and to refine our tools and skillsets with the latest technologies. Responsive design, HTML5, CSS3, Jquery, Drupal, SEO, social networking are all part of that toolbox.